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<!--Generated by Squarespace Site Server v5.11.5 (http://www.squarespace.com/) on Thu, 02 Sep 2010 23:22:38 GMT--><feed xmlns="http://www.w3.org/2005/Atom" xmlns:dc="http://purl.org/dc/elements/1.1/"><title>The BobStanke.com Blog: The Intersection of Community, Communication and Content</title><subtitle>Blog</subtitle><id>http://bobstanke.com/blog/</id><link rel="alternate" type="application/xhtml+xml" href="http://bobstanke.com/blog/"/><link rel="self" type="application/atom+xml" href="http://bobstanke.com/blog/atom.xml"/><updated>2010-09-01T12:00:48Z</updated><generator uri="http://www.squarespace.com/" version="Squarespace Site Server v5.11.5 (http://www.squarespace.com/)">Squarespace</generator><entry><title>The Road Ahead</title><category term="Bob Stanke"/><category term="BobStanke.com"/><category term="Minnesota"/><category term="News"/><category term="September 2010"/><category term="Site News"/><id>http://bobstanke.com/blog/2010/9/1/the-road-ahead.html</id><link rel="alternate" type="text/html" href="http://bobstanke.com/blog/2010/9/1/the-road-ahead.html"/><author><name>Bob Stanke</name></author><published>2010-09-01T12:00:48Z</published><updated>2010-09-01T12:00:48Z</updated><content type="html" xml:lang="en-US"><![CDATA[<p><span style="font-size: 120%;"><span class="full-image-float-left ssNonEditable"><span><img style="width: 215px;" src="http://bobstanke.com/storage/post-images/the-road-ahead.jpg?__SQUARESPACE_CACHEVERSION=1283312436582" alt="" /></span></span>Wow... two weeks of not blogging feels like forever. &nbsp;It was a good break, though. &nbsp;One that allowed me time to think about how I am going to run my life over the next 12 months and what that means for my website. &nbsp;My site has been in existence for going on the start of six years now. &nbsp;I have changed it a total of four times, and the look you see today is number five. &nbsp;I am not a web designer by any stretch of the imagination, but it doesn't really matter because my content is consumed roughly 75% of the time outside of these four corners of your screen. &nbsp;Plus, never ever forget: content is king, not the design. &nbsp;That use to be reversed 5-10 years ago, but now it is all about content.</span></p>
<p><span style="font-size: 120%;">So besides the slightly new look and feel, it is the content that is going to change the most on my site. &nbsp;Content is what I love. &nbsp;Content is my passion. &nbsp;Therefore, I would rather spend more time on that anyways!</span></p>
<p><span style="font-size: 120%;">So a few things that have changed, I want to point out. &nbsp;The biggest is the way my content is laid out. &nbsp;In the past, all of my blog posts fell into one main stream, or feed, if you will. &nbsp;Because my interests were so varied, it was not uncommon that one day I would blog about some hot social media topic and the next day I would be ranting about the Minnesota Timberwolves or anything else that was on my mind. &nbsp;This can be confusing for a blog audience - wondering "who is this guy and why can't he keep a single focus?" &nbsp;Well, I have many focuses, and being that this is my site, I want to house everything here. &nbsp;So, through some simple surveying (yes, listening to your audience is very important) I found that the simple solution was to break my content out into separate blogs, all here on BobStanke.com. &nbsp;So now if a visitor is only interested in Community Management, for example, they can subscribe just to that feed. &nbsp;Presto! &nbsp;Everyone is happy again!</span></p>
<p><span style="font-size: 120%;">But this time around, it is not just about blogs. &nbsp;It is about videos, podcasts, webinars, whitepapers and so forth. &nbsp;I want to offer them all up, right here on my site.</span></p>
<p><span style="font-size: 120%;">On the right side of your screen, you will see a section called "Blogs and Resources". &nbsp;Each item under that section expands to show all of the related content under those interest areas. &nbsp;Currently, the lists might be limited, but not for long... Within the next 5-10 days, each section will have awesome stuff for you to check out. &nbsp;So please roam through them and check it out!</span></p>
<p><span style="font-size: 120%;">Secondly, the next 12 months is going to be very exciting for me personally. &nbsp;I have been working hard on developing exclusive content in the form of eBooks, Whitepapers, and online webinars that I want to make available to my community, in each of the interest areas I have designated on this site. &nbsp;</span><a style="font-size: 120%;" href="http://bobstanke.com/join-the-community/"><span style="font-size: 120%;">By joining my community here on BobStanke.com</span></a><span style="font-size: 120%;">, you get access to all of those resources, that are coming soon, for free, while non-members will have to pay. &nbsp;And to join the community is free, so what are you waiting for!?!? &nbsp;:)</span></p>
<p><span style="font-size: 120%;">I have so much more to share with you, but this post is starting to run long. &nbsp;I promise additional posts soon showing more of the great things to come on this site. &nbsp;Thank you for all of the support you have given me the past five years... here is to a new start!</span></p>
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